Capture the Attention of Top Talent with Career & Recruitment Marketing
Let’s have a look at the Blueprint for Success!
So, let’s get down to the nitty gritty!
No matter what the organization’s size or budget is, to attract great candidates, associations need to apply great marketing skills to the recruitment process. Some of the marketing strategies are to be followed to ensure that you catch the attention of the most qualified candidates.
To act like a marketer, you have to start thinking like a marketer in terms of both the products and audience.
This is a foundational piece. Before we work on anything else, we ensure the employer’s brand is clearly established and properly reflective of their company. Also, we make sure the branding truly reflects the culture, purpose, value and mission.
We make sure every marketing plan should include a description of the activities that you will engage in to meet your objectives and the costs associated with them. Costs may include job-posting fees, *best place to work*, application costs, and hours spent by your staff. Also, a detailed timeline for executing on the identified activities.
To write effective messages, one must first understand the audience so that we can tailor messages to them. While we want to appeal to your target audience, we don’t even try to fool them. Our organization can’t be all things to all people, and that’s OK. What’s important is that we don’t inadvertently create a retention problem by recruiting with messaging that doesn’t reflect the actual experience of working at our organization.
career marketing pricing chartView our pricing below to see the features of our local SEO strategy.
|Monthly Recruiting Ad Spend||Up To ₹ 30,000||₹ 30,000 - ₹ 85,000||₹ 85,000 - ₹ 1,50,000||₹ 1,50,000+|
|Custom Employment Landing Page Design||-||✓||✓||✓|
|Custom Graphics For Employment Page||✓||✓||✓||✓|
|Number of Job Listings Written||5||10||15+||Custom|
|Employment Page Optimized For Search||✓||✓||✓||✓|
|Initial Keyword Research||✓||✓||✓||✓|
|Google Analytics Setup||✓||✓||✓||✓|
|Google Analytics Conversion Tracking||✓||✓||✓||✓|
|Google Analytics Custom Dashboards||✓||✓||✓||✓|
|Google PPC Management||✓||✓||✓||✓|
|Facebook PPC Management (Sponsored, Targeted Updates)||✓||✓||✓||✓|
|LinkedIn Jobs Sponsored Updates||-||✓||✓||✓|
|LinkedIn Job Listing Management||-||✓||✓||✓|
|Indeed PPC Management||-||✓||✓||✓|
|Conversion Rate Optimization on Employment Page||-||✓||✓||✓|
|Ad campaign copywriting||✓||✓||✓||✓|
|Ad copy performance testing||✓||✓||✓||✓|
|Ongoing keyword development and tweaking||✓||✓||✓||✓|
|Dedicated account representative||✓||✓||✓||✓|
|Free ₹ 1,000 AdWords credit to new clients||✓||✓||✓||✓|
|15% discount on Indeed advertising spend||-||✓||✓||✓|
|One time setup (1st month):||₹ 20,000||₹ 35,000||₹ 45,000||Custom|
|Progressive monthly management:||₹ 10,000||₹ 15,000||₹ 25,000||20% of ad spend|
|Need more information? Call Us: (+91) 93 6337 7776||Get a quote||Get a quote||Get a Quote||Get a Quote|